Arlington, Texas – May 11, 2010 – Texas Power today announced a new, and very affordable twenty-four month fixed residential electricity rate plan. This new fixed rate energy plan provides more value and choice for Texas Power customers who want the benefits of fixed rate pricing for a longer term to more accurately match their needs.

“Our customers asked us for more choices, and we listen to our customers,” said Tim Halden, Director of Marketing and Advertising for Texas Power. “Serving the needs and demands of deregulated customers is what we are all about at Texas Power. This new product provides customers improved choice in selecting the term length that best suits their living situation. And as with the rest of our rate plans, the Texas Power 24 Month Fixed Rate Plan contains at least 10% renewable energy at a competitive price.”

Longer term fixed rate energy plans benefit Texans by eliminating the risk of volatile electricity prices – especially with summer approaching. Texas Power offers Texans more choice in lowering their summer electric bills by offering three, six, twelve and now twenty-four month fixed rate electricity plans.

Texas Power has published this new rate plan on its website along with the corresponding Electricity Facts Label and Terms of Service for Texas customers to view. To learn more about all electricity rate plans offered by Texas Power, and to find out how easy it is to switch and save money, please visit http://texaspoweronline.com or call 1-866-SHINE-ON to make Texas Power your Texas electric company today.

About Texas Power:
Texas Power is a Texas owned and operated Retail Electric Provider located in the heart of the DFW Metroplex and licensed in the state of Texas under Public Utility Commission (PUCT) Certificate #10066. Texas Power, an electric company, is committed to excellence in service and product, offering a variety of innovative products and solutions. Both residential electricity and commercial electricity customers can choose options that best meet their needs, while receiving exceptional customer service, competitively priced electricity service plans and renewable energy options. For more information, visit www.TexasPowerOnline.com or call 1-866-SHINE-ON.

We would like to remind Texas Power residential customers that we are committed to serving you to the best of our abilities. That is why we offer a variety of ways to pay your electricity bill, adding an element of convenience to your already demanding life.

One of the most popular ways to pay is through our automated pay-by-phone system, which can be reached by calling 1-877-PAY-POWER. Here you have the option of paying with a major credit card or a personal check. If you’d prefer to speak to a member of our Arlington based call center instead, please call our Customer Care Team at 1-866-SHINE-ON. The same forms of payment are accepted here as the pay-by-phone, but with the added bonus of enjoying a conversation with a bona fide Texas electricty specialist.

In response to customer requests, Texas Power has also introduced a quicker form of online payment that now reaches us in less than one day! If you have never used your bank’s online bill pay option, you may discover just how quick and easy the task can be. Simply log in at your bank’s website and create a new bill payment account, listing Texas Power as the vendor. After that, payments are only a click away.

If you’d rather not concern yourself with paying on time every month, another easy way to pay is our auto-draft option that takes the worry completely out of the equation. With this, you will still receive your electricity bill in the mail each month and have ample time to review the amount that will be drafted. The payment will then be processed on the date your bill is due without any additional effort.

We also accept cash money orders through Fidelity Express, Exxon On the Run and MoneyGram. With these options, be aware the vendor the order was submitted may charge a fee. For MoneyGram, just give Texas Power’s “receive code” which is 5018 to the attendant and call our customer care team back with a verification number so we can process and apply it to your account. Fidelity Express and Exxon On the Run only require your Texas Power account number for completion.

Texas Power commercial customers also have several options to pay their invoice. Besides traditional payment by mail, commercial customers can call our Commercial Customer Care Department Payment Monday through Friday, 7am to 6pm and pay by check or credit card. Additionally, we have just added an option for these customers to pay their electricity bills by check online; You only need to register at Texas Power.

If you have any questions regarding Texas Power options for bill payment, we invite you to call us at 1-866-SHINE-ON and select the process that works best for you!

Earn up to $50 for referring new electricity customers to Texas Power.

Texas Power has simplified its referral program. At this time, existing residential and commercial customers can earn a $25 bill credit for referring new residential electricity customers and a $50 bill credit for referring new commercial electricity customers.  We have also reduced the amount of information required to receive referral bonuses and have added an easy online application option.

Simply have your friends call or enroll online with Texas Power, get their new account number, the name the account was created under and either download, print and complete the form “Texas Power Bill Credit Voucher” and mail it in or fill out the new online “Refer a Friend” form.

Both can be found on our website at: www.texaspoweronline.com/promotions.

The newly referred customer has to remain active with Texas Power for 120 days and have maintained satisfactory credit and payment status during that period. Please review the remaining Terms and Conditions on the form or our website. Texas Power’s referring customers can earn up to $599 annually.

Now you can be rewarded for sharing a renowned Texas-based customer care experience, simple billing options and great low rates with your friends, family and colleagues. Please help us spread the word by letting everyone know what Texas Power has to offer!